Client: McDonalds
Role: Lead Interaction Designer
Ad Format: Yahoo Mobile Moments
Tools used: Adobe Photoshop & Adobe After Effects
Impact: Lead Designer for McDonalds campaign, I led on working closely with internal stakeholders within the company to decide on the creative look for McDonalds yet keeping in mind McDonalds strict brand guidelines. This Ad was for their their Christmas campaign they wanted to have user engagement yet also to have a video to showcase their Christmas Ad we saw that this Ad have a 53% of users engaged with the Ad